25A - What's Next?

25A - What's Next?

What I think is next:

When discussing growth, what my firm will look into is expansion of the Paradiso, neighborhood design to other cities looking to fight homelessness in Florida. We'd try our best to grow our image through social media and advertising. Spreading the word of equality of opportunity that this country needs to stay true to. I would try to grow the popularity of the brand as much as I could, through merchandise and social media. 

Existing Market Interviews:

1. Interview 1- Ben stated to me that in the future, I should go to cities where it would be most cost efficient for the company in proportion to the percentage of homeless in the city. Also, he said that the customers only really expect for my firm to succeed, and for them to see their money being used effectively. 
2. Interview 2- My mom actually brought up a great idea which was to somehow incorporate service dogs in with the neighborhoods. Furthermore, actually have the homeless at Paradiso care for and learn to train the dogs, as this will give them a sense of responsibility over the pet. Also, this can expand the range of contributors as people who donate to animal-based charities can look into our firm. She said the customers will want for my company to use their money accordingly. 
3. Interview 3- My friend Sam stated that Paradiso should look to expand to other cities with a homelessness problem. She also suggested expanding into the realm of animal shelters. 

Reflection: 

After listening to the interviews, I received thoughts I expected, and thoughts I didn't. Everyone basically said that the customers (people donating) just want me to do well, and for their money to be spent well and accordingly. I'm considering a service to where the more you spend the more amenities and the more involved you are with the project. 

Also, it was strange how 2/3 of the people I interviewed thought about animals as well. Ideas of service dogs and caring for stray animals was most of my interview time. This is definitely a new market I could consider.

New Market:

A market I didn't consider before was incorporating volunteer service dogs into the firm's function. Incorporating a program where the Paradiso residents learn to train service dogs can, obviously train service dogs, as well as give the residents a companion who can help give them a responsibility and a sense of connection. Having a pet will hopefully push the guests to care for their pet, as well as themselves. 

New Market Interviews:

1. Interview 1- I spoke again to my mom because she actually brought up this idea. We discussed how this will increase the amount of people willing to donate to me, while also hiking up costs because of the dogs, and training program now.
2. Interview 2- I spoke with my friend Sam again about the possibility of incorporating the volunteer service dogs, she believed it was a great idea, and one that would catch traction in the public eye. 

Reflection:

I was surprised by how well this new idea for Paradiso did. I never thought of including volunteer service dogs into the firm. As such, this was a great opportunity to have another set of eyes take a look at my idea. I believe if Paradiso was able to sustainable and successful throughout the state, then I would attempt to implement the volunteer service dog program.